IHOb changes name back to IHOP

[seesawing]

IHOP's bold move to advertise its burgers has come full circle.  It created media attention last June when making the public aware of the pancake chain's other menu items, specifically, burgers by changing the signage to read "IHOb."  Did anyone go for their burgers?  Or, did you see through the marketing gimmick?  Anybody hungry for pancakes about now??   

[mamatygress]

I could go for some pancakes.  I've never been there.

[jkhanson]

I never knew of the name changed from IHOP to IHOb.
It's been years since I was at an IHOP, so the name change or marketing gimmick didn't have an effect on me.

[LiverDerchie]

This name game change was a total waste! What total losers that did this! Yeah, I want them in charge of my country and my life... NOT!

[bretay]

i heard about the burger thing...didnt know about name change

[LiverDerchie]

I'll still try to think about this place when I want a burger and not just a pancake. All those burgers were basically always there anyway.

[bshee58]

I told  my daughter that they more than likely will be changing their name back, why mess with a name that has been around for years, International House of Burgers, please, let it stay with the Pancakes.

[Azanne07]

I didn’t know they have even changed their name. But good call to go back to what they already had as a name.

[thoughtparticles]

It gave them some cheap (in terms of taste) publicity. Didn't make me visit a restaurant I haven't eaten at since I was a young teen.

Oh well, I guess they thought it was a good idea.

[Kiraleen]

It was obvious they were going to, eventually. The "we're all about the burgers now!" was just a promotion.

[mgint]

like IHOP better stick to what has worked for many years

[ErinMagoonZamacona99]

Oh wow, I never knew they changed the name.

[ktheodos]

haven't been there in so long and change had no impact on me lol

[potluck6]

Yeah that was so stupid.  Leave well enough  alone. Who did go there for hamburgers. L9ve the pancakes.

[aflyingmonkey]

Ihop announced the day they switched it to Ihob that it was only temporary to promote their burgers... then they'd go back to Ihop.   So it was expected.