I use Evernote mostly on my phone. For instance, I'll be talking "books" with someone and get a strong recommendation. So I'll quickly write the title in my Books file. Or I'll see a photo of a storage unit (recently in Ikea) - snapped a pic and filed it in my Organization ideas. Or a pic of an unusal pair of earrings to save for design inspiration. Kinda like my own personal Pinterest, lol. It really comes in handy for names of things that I know I'll forget the moment the conversation is over. It costs $$ to synch evernote across more than 2 sites. I really just keep it on my phone with a backup on my laptop.