Video Discrimination?

[jennjontry]

So today something new on the videos:  Enter your gender and your birthdate in order to view.  When I did, I got a message saying I didn't meet the criteria for the audience they are targeting.  HUH??  Okay, I understand being screened out on surveys for whatever reason, but VIDEOS too now?  They want my date of birth and my gender.  TO WATCH AN ADVERTISEMENT THAT I CAN SEE ON TELEVISION ANY DAY, ANY TIME....?  It was for Heineken beer. I understand maybe screening out people under the legal drinking age (I am well above it), but to discriminate according to sex and/or age is discrimination, plain and simple.  This isn't a movie theater or a night club, folks!

[loulizlee]

That happened to me, too.  Sounds like discrimination to me.

[Administrator]

I'm sure Heineken knows from its own research which demographics are likely or unlikely to buy their product.  It makes sense, is legal, and reasonable for them to choose who they'll pay for watching their videos based on age/gender.  I know this isn't what you want to hear, but since they write the checks, they get to choose.

[firestorm420]

So today something new on the videos:  Enter your gender and your birthdate in order to view.  When I did, I got a message saying I didn't meet the criteria for the audience they are targeting.  HUH??  Okay, I understand being screened out on surveys for whatever reason, but VIDEOS too now?  They want my date of birth and my gender.  TO WATCH AN ADVERTISEMENT THAT I CAN SEE ON TELEVISION ANY DAY, ANY TIME....?  It was for Heineken beer. I understand maybe screening out people under the legal drinking age (I am well above it), but to discriminate according to sex and/or age is discrimination, plain and simple.  This isn't a movie theater or a night club, folks!

huh, thats strange, I didnt know they were doing this on all videos.. I had the same question on the Adidas video, but thought it was because it was for 2 cents so they asked an extra question (guess I fit Adidas's target group) I also watched a few other vids that didnt ask any questions...
I think if there gonna do this and make us answer screening questions for a video, then the videos should pay out more, at least a 2 cent minimum on the ones that ask questions, rather than 1

[hiyikfko]

I met the criteria myself but it asked my dob then asked if I liked the product to see the video.

[yaayme]

Yeah, that's happened to me and it's very weird.

[dsawan]

same here.

[bostonphil]

I am 66 years old and this has happened to me more than one time. I believe that it does have to do with my age.  I do drink beer occasionally but I guess they want a younger population.  Interestingly enough, this happened last year with some companies like Pillsbury. The videos had to do with baked items and many of us screened out due to age. I do not bake a lot but I live in senior citizen housing and my neighbors sure do. I could have passed on the recipes. But I think that in due time, I was allowed to view the recipes.

Advertisers have a budget and pay for everyone who views their ads. I guess that they feel they need to be selective some of the time.   

[kaitsilva]

I don't get that either. I am a few years over the legal drinking age, yet the Heineken video was ruled deemed unfit to my demographic. Is it because I'm a woman? I drink Heineken!

Then, of course, there's a T-Mobile video that asked the same thing and I was approved for that. I have nothing against T-Mobile, but I can't understand why a bunch of girls singing in pink dresses is okay for me and beer is not.

[jennjontry]

I understand that the advertisers can pick and choose who they pay to watch their advertisements.  However, they are paying FUSION CASH to air their ads. FC is making quite a bit I'm sure -- I'm getting a penny, maybe two.  I totally agree with the posters who stated that if we are going to be required to answer personal screening questions prior to watching a video, the video should pay more.

I still think this is discriminatory.  When you watch television, nobody asks you how old you are before a commercial pops up.  Your three-year-old kid/grandkid  whatever could be watching the Heineken commercial.  Ditto with your 90-year-old grandmother.  Makes no real sense to me.

This isn't happening on ALL videos, only on some.

[sassysue427]

Since it was for a beer video I can understand why they would ask your age or date of birth, because they are hitting a certain age group so I don't think its discrimination

[Administrator]

I understand that the advertisers can pick and choose who they pay to watch their advertisements.  However, they are paying FUSION CASH to air their ads. FC is making quite a bit I'm sure -- I'm getting a penny, maybe two.  I totally agree with the posters who stated that if we are going to be required to answer personal screening questions prior to watching a video, the video should pay more.

I still think this is discriminatory.  When you watch television, nobody asks you how old you are before a commercial pops up.  Your three-year-old kid/grandkid  whatever could be watching the Heineken commercial.  Ditto with your 90-year-old grandmother.  Makes no real sense to me.

This isn't happening on ALL videos, only on some.

They don't pay us until you finish watching the video.  We get nothing for advertising their videos.  We get paid when you qualify & watch one - that is it.  So if you are screened out, we make nothing (just like you).  It's the same with surveys.  If you don't see credit, then we don't either.  It's in our best interest for you to be credited for every offer you try, but unfortunately there is an occasional failure in crediting.  If there was something we could do about this, we would, but the crediting process takes place between your computer, the advertiser's system, and a third-party advertising network.  We have no control over any of those 3.

[Lindaroof]

I also have gotten these messages, but I don't take it personally, I just keep checking back for the ones I can do!

[gaylasue]

I wonder what the requirements are to view some of them?  I wasn't allowed to view a couple of them.  Am I too old??

[kay7]

I wonder what the requirements are to view some of them?  I wasn't allowed to view a couple of them.  Am I too old??

Some advertisers seem to think you stop spending money when you retire.  I prefer to think we get more discriminating but I have to keep a list so I can remember which ones don't want my business